Public relations is the most complex piece of your marketing strategy. How you present your business image to the public in good and bad times will dictate how your customers, potential customers, supporters and detractors think about you and your organization.
It takes commitment, experience, tact and innovation to implement an effective public relations strategy. We begin with an analysis of your current marketplace position, 1-year and 5-year business goals. We then design a public relations strategy that supports your organizations long term sales, revenue and growth goals by
- Targeting public outreach to your prime audiences to maximize your return on investment
- Ensuring that your organizations external communications conform to the highest standards of accuracy, consistency and interest to your target audiences
- Demonstrating your organizations value, benefits and competitive advantages through vehicles such as industry analyst reviews, positive editorial coverage, published customer case studies, articles and more
- Positioning your organizations executive team as leaders and subject matter experts through targeted media outlets
It takes more than one team of marketing professionals and more than one channel of communications to build a brand. With the combined resources of Harrison Public Relations, HEP Productions and EMG Business Development Corp., your company can access every service you need to meet all of your integrated marketing communications requirements.
Businesses, corporations, elected officials, government agencies and non-profit organizations are often not equipped to handle issues that arise at the community level. This is especially true in diverse communities nationally and internationally, where a multitude of different ethnic groups live, work and play together.
Harrison Public Relations maintains close contact with a wide variety of ethnic groups, key decision-makers, community leaders, community-based organizations, labor unions and professional associations. We work actively alongside ethnic communities to maintain an environment beneficial to the client and the community. With careful planning and execution, close attention to detail, we help our clients achieve their targeted results and stimulate the desired interest. We strive for perfection with every special event and program implemented for our clients.
